
USYD at First Sight
USYD at First Sight is a Welcome Week project for Semester 2 of 2022. It aimed to let new and current students discover or re-discover the memories of special places within the USYD campus that left a unique impression on them through fresh eyes. This project intends to capture and frame memories through physical and digital artifacts. Students could look back and cherish the memories for a life-long time.
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Total Budget
$2000
Total Retention
100%
Project Preparation Duration: 10 days
Event Date/Time: 01/8, 2022; 9am - 5pm
Instagram&Linktree launch: 30-31 July
Location: Fisher Library, Camperdown Campus
Total Spent
$1427.02
Feedback
5/5
Total Attendance
200 People +
Total Registration
50 ppl
Welcome Week
We started with a quick survey on USYD students to discover and understand their experiences with Welcome Week...
Scavenger Hunt
The signature activity was the Scavenger Hunt which students needed to follow a treasure map to explore 10-12 hidden spots on campus. The first 10 people won the Kodak disposable cameras. Otherwise, all visitors can download the map and view the hints of each spot from our social media channels. This project intends to capture and frame memories through physical and digital artifacts.



We have located more than 12 unique spot that can be memorable for students at the campus.
Then we created the guide map for students to help them
find these secret locations
each touch point
user journey map
social media design & display + planning out what to do
the event on the day
feedback